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|---|---|---|---|
| 001 | 0000018632 | ||
| 003 | CO-CtgCURN | ||
| 005 | 20260701202439.0 | ||
| 007 | ta | ||
| 008 | 160627s1996 000 0 eng d | ||
| 020 | _a97010118X | ||
| 040 |
_aCO-CtgCURN _bspa _ccoctgcurn |
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_a658.8 _bC94m |
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| 100 | 1 | _aCzinkota, Michael R. | |
| 245 | 1 | 0 |
_aMarketing internacional / _cMichael R. Czinkota, Ilkka A. Ronkainem. |
| 250 | _a4a ed. | ||
| 260 |
_aMexico : _bMcGraw-Hill, _c1996. |
||
| 300 | _a819 p. | ||
| 336 | _2rdacontent | ||
| 337 |
_2rdamedia _asin mediacion _bn |
||
| 338 |
_2rdacarrier _avolumen _bnc |
||
| 500 | _aIncluye casos. | ||
| 505 | 8 | _aEl ambiente internacional.--Inicio de las actividades del marketing internacional.--Actividades avanzadas de marketing internacional | |
| 650 | 1 | 4 | _aMercadeo internacional. |
| 700 | 1 | _aRonkainem, Ilkka A. | |
| 852 |
_aMHC _bMHC _cBK _h658.8 _iC94m |
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| 908 | _a160627 | ||
| 942 |
_cBK _h658.8 _iC94m _2ddc |
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_c31342 _d31342 |
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