@book{35672,
	author = {Serna Gómez, Humberto,},
	title = {Gerencia estratégica :},
	publisher = {Panamericana,},
	year = {2014.},
	series = {Temas gerenciales},
	address = {Bogota :},
	edition = {Decimoprimera edición /},
	note = {Incluye datos biograficos del autor.}
}