@book{27173,
	author = {Kotler, Philip. and Caslione, John A.},
	title = {Caotica :},
	publisher = {Grupo Editorial Norma,},
	year = {2010.},
	series = {Gerencia},
	address = {Bogotá :},
	note = {Titulo original : Chaotics, managing and marketing in ages of turbulence.}
}